GMA Network dominates the digital space and strengths its position as the Philippines' leading media conglomerate

GMA Network, a well-known media company in the Philippines, has succeeded in television and digital media. At a recent meeting, the company's president, Gilberto Duavit, discussed its progress in the digital world.

"We continued to expand our presence in the digital space, more solidly establishing our relevance to the growing online audiences, particularly in the key social media platforms," Duavit said. "We have expanded our content offerings, ramped up the volume of exclusive digital content, and implemented specific strategies to enhance audience growth while improving engagement and audience diversity."

GMA Network's digital advertising revenue has grown by 72% compared to the previous year. Their official YouTube, Facebook, and TikTok channels had 45.2 billion video views in 2023, a 38% increase from the previous year.

The company's social media following has also increased significantly. They now have a combined total of 345.6 million followers across all their platforms, which is a 17% increase from the previous year.

GMA Network launched a new platform called Kapuso Stream in 2023 to adapt to changing media consumption habits. This allows viewers to watch their programs in high definition on various devices. The company's mobile app has also seen a significant increase in downloads, with 3.86 million downloads by the end of 2023.

GMA Network remains the leading broadcast network in the Philippines. According to a survey, its main channel, GMA, was the country's number-one TV station in 2023, and its second channel, GTV, ranked third.

The company's programs were also very popular in 2023. In fact, 29 out of the top 30 programs were from GMA Network. Their news programs were particularly successful, reaching over 25 million nationwide viewers.

GMA Network's radio stations were also very successful. Their AM and FM stations ranked number one in their respective areas.

The company continued to invest in new technologies to improve the viewing experience. They launched a new broadcast solution that provides a more immersive viewing experience in standard definition. They also upgraded their regional TV stations to provide better digital and high-definition content.

GMA Network formed partnerships with other companies to provide more content to its audience. It partnered with Viu, Netflix, and YouTube to distribute its programs. It also co-produced movies with other companies and released them on streaming platforms.

In 2023, GMA Network returned to film production with two of its own movies and two co-productions. One of these movies, Firefly, received critical acclaim and won several awards.

Despite some challenges, GMA Network remains committed to growing and evolving to meet the changing needs of its audience.